client: Banger 2.0 [http://www.mrwolf.bike]
This project was about restyling a whole Brand Identity I previously designed for this client.
Banger 2.0 is the only heir of original N°1 patented system which uses a very low density technopolymer designed and developed specifically for the MTB sector. It can be inserted into any tire and is easy and fast to assemble (10 seconds) on any type of tubeless-ready rim available on the market.
The new Brand Identity of this revolutionary patented product was expected to be fresh, contemporary and sharp.
What was important to enhance in the communication is the fact that new Banger 2.0 is 50% lighter and 70% more durable than its previous version.
The communication had to focus on figures and facts, the launch of the new version of this product is all about enhancements.
A very straightforward infographics communication was created to make an impact in colors and shapes.
Banger 2.0 is the only heir of original N°1 patented system which uses a very low density technopolymer designed and developed specifically for the MTB sector. It can be inserted into any tire and is easy and fast to assemble (10 seconds) on any type of tubeless-ready rim available on the market.
The new Brand Identity of this revolutionary patented product was expected to be fresh, contemporary and sharp.
What was important to enhance in the communication is the fact that new Banger 2.0 is 50% lighter and 70% more durable than its previous version.
The communication had to focus on figures and facts, the launch of the new version of this product is all about enhancements.
A very straightforward infographics communication was created to make an impact in colors and shapes.
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